Tag: SEM

Google: The New Yellow Pages

      A recent survey shows that, of the 61% of global Internet users who research products online, 44% begin by using a search engine.  In the US alone, 90% of that search engine traffic is controlled by Google, which has truly become the new Yellow Pages.  But here’s the key number for your business:  […]

SEO and Google Penguine: An Update on What’s New

           Recently, Matt Cutts, head of Google’s anti-SPAM team, presented at SMX Advanced Seattle and provided an update on Google Penguin, the search engine giant’s latest SPAM-tackling algorithm. At the conference, Cutts reasserted that Penguin is designed to “tackle low quality content” and should not be viewed as a “penalty.” Cutts then went on […]

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